Our Mission

Our goal is to provide football fans with reliable forecasts, statistics, and analysis to enhance understanding of the game. We combine data science with football expertise while prioritising responsible use.

Accuracy & Data Sources

We prioritise accuracy using:

• Historical match data from verified sources
• Statistical models and machine learning algorithms
• Team performance metrics and player statistics
• Real-time injury and lineup information

However, predictions are inherently uncertain and should never be treated as guarantees. Past performance does not predict future results.

Editorial Independence

All content is created independently and is not influenced by bookmakers, advertisers, or external partners. Our editorial team has full autonomy over all published content.

Transparency

We clearly distinguish between:

• Data-driven predictions based on statistical models
• Opinion-based insights from our analysts
• Affiliate or sponsored content (clearly marked)

Where affiliate links are present, we may earn a commission at no extra cost to users. This helps support our free content.

Betting Compliance (UKGC-Aligned)

We adhere to strict standards aligned with the UK Gambling Commission:

• No portrayal of betting as a guaranteed income source
• No “risk-free” or misleading probability claims
• No targeting of individuals under 18 years of age
• Clear separation of editorial and advertising content
• No encouragement of chasing losses or excessive gambling

18+ only. This content does not constitute financial advice. Please gamble responsibly.

Responsible Gambling

We strongly promote responsible gambling practices:

• Set strict limits on spending and time
• Never chase losses — accept that losing is part of gambling
• Only gamble with money you can afford to lose
• Take regular breaks and monitor your behaviour
• Use self-exclusion tools if needed

If you need help, please contact GambleAware or GamCare immediately.

Content Updates & Corrections

We regularly review and update content to maintain accuracy and relevance. When errors are identified, we correct them promptly and transparently. Major corrections will be noted at the bottom of affected articles.

Contact

For editorial inquiries, corrections, or feedback:

Email: aifootyforecast@gmail.com